Time
2 month
Location
USA
Sector
Market Research
Description
The client, a market research company, sought to develop a machine learning and deep learning solution to identify behavioral patterns within large datasets. They were looking for a consultant who could actively participate in all aspects of the project, from brainstorming to model building, while also providing training and coaching.
Solution
Given the availability of large datasets within the market research company, we capitalized on this opportunity to apply our expertise. We not only built machine learning models but also provided guidance, training, and explanations tailored to individuals with limited or no experience in machine learning. This approach ensured that the client’s team could actively engage in the entire process and understand the complex models involved.
Results
With our assistance, the client successfully applied machine learning models to their internal data, resulting in the creation of more business value. The project yielded new insights from experimenting with their internal data, significantly increasing the company’s revenue. Furthermore, the company’s staff gained valuable knowledge in the field of machine learning, enhancing their capabilities and understanding of this technology.
Technologies
Pandas, PyTorch, tensor-flow, T-SNE, k-means, kNNs, ANNs, Random Forests, different quality metrics ( precision, recall, accuracy, F2 score, ROC-curves, etc.), optimization algorithms, some DL models.